For the first time since 2005, annual average meat consumption in the Netherlands fell below 75 kilograms. The 2024 figure ended at 74.4 kilograms, according to data released Wednesday.

[…]

Still, meat consumption in the Netherlands has fallen by 6 percent compared to the peak year of 2009, according to the Wageningen study. The scientists who conducted the study indicated a “slight downward trend.”

[…]

“That 6 percent could simply mean the difference between profit and loss." Molenaar said he expects the trend to continue, especially since supermarkets pledged last year to sell more plant-based proteins.

  • Roggebrood@feddit.nl
    link
    fedilink
    arrow-up
    1
    ·
    10 days ago

    The price increases seem to have had some impact. But it is very minimal, as the article mentions (a 6% drop from 2009 to 2024)…