Publishers Are Preparing to Opt Out of Google Search
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The nuclear option is gaining traction as web traffic collapses and Google refuses to negotiate with content creators

In doing so, Google forces publishers to make an impossible choice: They either allow both functions, enabling Google to scrape their content to train the AI products that are regurgitating their data without compensation; or they shut off both functions and disappear from Google Search, presumably losing their largest source of traffic in the process.