“Let’s see, baseball, rode a bike - that could be me, except for the part where I go out and do something incredibly stupid. All those things - Boy Scout, outdoorsman, right? You know who that is? A lot of people. Dennis Rader, the BTK killer, was all those things. Dennis Rader, remember him? He’s the beat, bind, torture and kill guy. He liked to hunt. He was a family man. Everybody liked him. His mother liked him. All that stuff. Dennis Rader and Alex – I’m sorry, but I can’t just pretend because you’re dead, you’re like the superior person.”



That right there is how the nihilism of capitalism works.
Good has the same value as nothing if the market needs it to be so.