It’s just hyperbolic masculine capitalism being parroted. Live in the U.S. south and have dealt with many friends and their relatives who have said the same shit. I’ve been around long enough to see those same people completely fall apart when the lives at home just crumble because they’re too busy with work (illness, deaths in family, etc). They always eventually come to regret the decisions and times they’ve missed once they get in their later years.
There’s nothing wrong with choosing to prioritize a work career in one’s life though, but hating on someone else’s choice is just ridiculous.
I’ll always be bitter and upset when I see people snarking on Dodge, they fully deserve it but I just love their body styles and designs compared to most modern cars. The dodge caliber is the only wagon I’ve ever seen that made me drool and even though it’s out of production I’m still considering purchasing one to this day for work equipment hauling.