As someone who doesn’t have a club card and never will. I do have to shop in Tesco occasionally for smaller things but I have noticed the savings aren’t as much anymore. This is not to justify it, I think there was a big push to get your data and now they have it, they are rolling back to the benefits.

Not that the prices were that great anyway, just brought things down to normal prices.

Edit - also screw you sainsburys for exactly the same thing.